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Rabu, 13 Oktober 2010

Jessica Morgan and Heather Cocks



Go Fug Yourself – gofugyourself.typepad.com
Morgan’s blog – ultratart.typepad.com
Cocks’ blog – dancingbrave.typepad.com

30 Second Rundown:

Morgan and Cocks runs the hugely popular fashion blog Go Fug Yourself that ridicules fashion disasters by stars and starlets. In Febuary 2008, Morgan and Cocks co-authored a book, The Fug Awards, with honours to the worst offenders in celebrity fashion, along with the same kind of commentary that can be found on their blog.

Why They Matter:

Morgan and Cocks have coined their own word,“fugly”, which as they described is “a self-inflicted state, and no one seems to excel at dwelling in the depths of fug quite like pretty people with money to spare and little sense of how to spend it.” Their blog was named one of Entertainment Weekly’s 25 favourite entertainment sites in their June 2006 issue. In 2005, it was named one of the 50 Coolest Websites by TIME magazine and one of the Top 100 Best Things of the Year by CBC.

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